A Tale of Two Businesses ? JP William Social Media Outsourcing Firm

It was the best of times, it was the worst of times for small businesses trying to find customers in a tough economy. Studies have shown that in these tough times consumers are turning to the internet to research both products and stores.

So, when Suzy Shopper decides she needs to find a bookstore to buy a copy of Charles Dickens? collected works, she goes online. Looking for proximity and quality, Suzy Googles ?book stores? and finds two places that carry her book in her neighborhood.

The first store, Barry?s Books, has a website that lists some of his sales, his store?s hours and has some pictures. The second store, Page Turners, has a similar website, as well as a Facebook page, Twitter account, a Google+ page and a blog. Suzy can tweet questions to Page Turners, check out what other clients are saying and see updates on specials, sales and events.

Where does Suzy Shopper go to get her Dickens book? At JP William, we believe that the power of social media can help your business get the extra edge you need in a competitive marketplace. With 901-million users on Facebook alone, social media studies show that building and maintaining a free account on prime social networks can put you in touch with millions of potential customers.

But starting an account isn?t enough, you need to make your presence heard. Call JP William to help you get to know your customers. We?ve discovered that making a connection via social media is essential to cultivating a loyal fan base.

By providing a forum ? or several ? for customers to engage with you, ask questions and get to know you; you?re building a valuable relationship that will forge loyalty and earn you new business. When someone asks one of your Twitter followers who they shop with, wouldn?t you like them to say, ?Try this company, they have the best Twitter account! Check them out!??

At JP William, we know that this kind of effort is time-consuming ? and that?s why we?re offering to do it for you! We take the time to develop a voice for your company and a rapport with your customers. We?ll blog, Tweet, Facebook and blog while you work ? building your company with you.

Let JP William maintain your social media accounts and you?ll develop a loyal following for your business. The next time Suzy Shopper is looking for bookstores, she?ll say your store is a ?far, far better business I shop at now, than I have ever done before.?

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Source: http://jpwilliam.wordpress.com/2012/11/21/a-tale-of-two-businesses/

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